About Our Writer

Melody McKinnonOur eCommerce & Digital Marketing Communications Manager, Melody McKinnon, is a recognized Canadian writer of many genres.  Technical, business, marketing, blog, and news reporting  flows from her keyboard with the ease that only natural ability brings.   The passion with which she devours natural pet care, business, online marketing, retail, eCommerce and science keeps her finger on the pulse and results in cutting edge, search optimized articles.  Graphics design skills and an eye for placement compliments her work and turns it into a professional presentation.

Once it’s written, Melody knows what to do with it.  A truly perpetual learner,  she holds over 60 certifications revolving around business, retail, marketing, design, writing, nutrition, biochemistry and general sciences. In 20 years of doing business online, she has owned, designed and managed her own information, affiliate, and eCommerce websites.

Melody’s recent activities include:

  • Digital Communications Coordinator & Content Marketing Manager at CanadiansInternet.com Business
  • Content Marketing Editor in Chief at CanadianFamily.net (In Prelaunch)
  • Digital Media Director for Vitality Magazine.
  • Marketing Project Manager at Subject 2 Change
  • Huffington Post Featured Contributor
  • Official Blogger at Petfood Industry Magazine (Marketing & Consumer Relations)
  • Part-time contractual eCommerce, online marketing & social media management for several small businesses and authors.
  • Online freelance and contractual “ghost” writing for a number of companies and publications, large & small.

You may spot her on top websites such as HuffingtonPost.ca, SiteProNews.com, ProBlogger.net, FamousBloggers.net, WebReference.com, About.com, and Simon Fraser University Publishing, as well as in print.

Melody’s content has earned reference links from highly respected websites, such as Pet360, Yahoo Pets, Cinco Ranch Veterinary Hospital, Yahoo Finance, The Conference Board of Canada, Bell Canada, Canon Canada Small Business Central, the Canadian Professional Sales Association, ClickNewz, the Digital Media Academy of Canada, Cision Canada, Wikispaces Classroom,  the Canadian Digital Media Network (Government of Canada Networks of Centres of Excellence), and in numerous infographics, slide presentations, etc.

Additionally, she has been cited in several university textbooks, including Fundamentals of Management, Pearson Canada (Ed. 8, 2016), Impact: A Guide to Business Communication, Pearson Canada (Ed. 9, 2017) and Public Relations Writing for the Canadian Practitioner, University of Toronto Press (2018).

She was raised on country sunshine, surrounded by pets, farm animals and wildlife.  Her notable expertise in natural pet care began with a curiosity about the failing immune system of tropical fish, and has since blossomed to include the natural, holistic care of all pets.  Melody is also an accomplished aquarist who focuses on endangered fish, genetics and fish nutrition, including the production of her own line of fish food.

Melody invites additional career and freelance opportunities, remotely or in British Columbia, Canada. Contracted eCommerce management, marketing & content management, full service blogging, info-products, community/social media management, writing, graphics design, and virtual assistant (VA) services are also available.  ‘Ghost Posts’ can be written for your blog or for you to use as guest post submissions to other blogs. You are encouraged to contact her directly at MelodyM{at}AllNaturalPetCare.com, via LinkedIn, or on her personal Twitter page @MelodyMcKinnon.

Seen in:

Pet Product Industry Magazines

Fundamentals of Management Edition 8 2016

The Huffington Post

Featured Author on Business 2 Community

2014 Global eBook Awards Judge

2014 Annual Global eBook Awards Judge in the Business & Leadership categories.

Judge of the Canadian Weblog Awards
On the Judging panel for the 2012 Canadian Weblog Awards:  Winners!





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